Client Magnets Official Blog

How many of you are in search of client utopia? You know what it is, because you’ve dreamed of it: an abundance of clients, knocking at your door, more than willing to pay for what you’re offering.

I’m here with another secret to arriving at that place you want to be.  It’s a real, honest-to-goodness strategy for getting interested parties to give up the money you want.  The plan is simple: you must ask for money.

When you learn to ask, you will receive what you’re asking for.  The shift in thinking occurs when you shed the fear of asking for money, and abandon the belief that if you simply make your product visible, people will come to you with open wallets and blank checks.  As nice as that would be, it will never be true.

You can do all of the right things:  the marketing, the web 2.0, the teleseminars, the presentations, the guest appearances; but just as important as all of this is asking for permission to share your product or service, in exchange for a monetary fee.  No one is going to volunteer.  You must recruit from a pool of people whose problems you can solve.

Confidence in asking for money comes more easily for some than others.  But, much like anything else, when you practice asking for money, your requests will start becoming easier to execute.  Every time that you receive what you ask for, your confidence will build, and your fear and misgivings will diminish.

Consider these points when asking for money:

• Place your request well. Disclose your pricing right after you plug the biggest and brightest benefits of what you’re selling.  You will feel excited about your product and secure in asking for money.  Your prospects will pick up on that enthusiasm, and will want to take part in it.

• Don’t dice words. State your price in a straightforward manner.  Keep it simple.

• Don’t make excuses. If you believe that your price is fair, so will consumers.  Believe in your price, and its value will shine.

• Be confident. You know that your clients get every penny’s worth from you.  When that assurance comes through in your words, your confidence will be contagious – prospects will mirror that confidence and more willingly part with their money.

• No pricing prologue necessary. Don’t give a big introduction explaining how you came up with your pricing.  Just put it out there and allow the benefits of what you’re offering to back up the price.

Asking for money can seem difficult as first.  But with my help, I feel confident that only the first time will be the most difficult.  As the money starts to flow, it will seem easier, and you will begin to grasp the concept of asking and receiving.

Often, confronting those things which you fear the most will deliver the most lucrative results (in this case, lucrative in the monetary sense).  Know that your product solves problems, make it evident to your audience, and when you present them with the price that you so richly deserve, you will be answering a question that they were already asking: “How much, and where do I sign?”

Bernadette has attracted a loyal following who rave about her down to earth yet inspiring approach. If you liked today’s article, you’ll love Bernadette’s marketing and success training products and programmes to help you develop a business that suits YOUR preferred lifestyle.

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