Client Magnets Official Blog

When you’re building your business, remember that you are the person in the driving seat. You are in control of what shape your business will take, what work you will do, and what work you won’t do.

So many people are trying to build a business based on compromise. They base doing it on the way that they think they have to.

The message I want to get across to you is this: it’s possible for you to do it exactly how you want to!

Many business owners find themselves working all their waking hours, because they feel that they have to. That if they don’t their business won’t grow, they won’t attract new clients.

If you’re in this position, you’re not alone. You might wish to work more conventional office hours, but you find yourself working lots of unpaid ‘overtime’. This is very tempting to do, because your business is your brainchild – you came up with it, you’ve developed it, and of course you want it to succeed.

I’m telling you that you don’t have to keep falling into this trap. You can decide for yourself how and when you work.

When I first started my business, I didn’t set regular hours for myself. It took having a baby for me to decide that I wanted to work in a different way. One of the biggest things I did was to fix hourly times, to say this is when I start work and this is when I finish work.

That was just one of the changes I made after I had a baby, but I was amazed at what happened. The year after I decided to fix my work hours, my income actually doubled versus the previous year. Working the way that I wanted to made a huge difference.

The ability to have it your way also includes how you outsource.

Many people have a vision of how they want to outsource, but think that it won’t be possible. They think that they won’t be able to find the right people to help, or that they will be expected to interact in a specific way with their assistants.

But you can do it your way. You can choose who you will hire. You can choose when you are in contact with your assistants, and whether that’s in person, over the phone, or by chat.

So, if you work from home and you don’t want people to come into your home you can do that. I’m in this position: I prefer to have remote contact with my assistants rather than work with them face-to-face. In fact, I work with virtual assistants who are dotted all around the world.

If you only want to speak to your team once a week, you can. If you don’t want to be constantly responding to emails from your assistants throughout the day, you can choose to send one reply at the end of the day instead.

If you don’t want to be in a situation where you’re constantly having to send emails to or phone people who are working for you, you don’t have to be. You can set it up so it suits you.

Wasn’t one of the main reasons you decided to start your own business because you wanted to do things your way? Don’t be afraid to be the boss of your own business!

Bernadette Doyle is a small business marketing expert. Get more tips and advice at http://www.clientmagnets.com

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